Blog
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What Is Native Advertising, and How Can You Use It To Your Advantage?
There are a variety of digital advertising techniques that you can use to reach your target audience. With audiences becoming increasingly sophisticated, there…
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The Case for Evergreen Content
A lot of content is focused on striking while the iron is hot, grabbing onto that momentary interest in the latest trend to…
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While AI Can Be Tempting, Here’s Why You Want Our Writers Creating Your Blogs
Generative AI is the hot new topic on everybody’s lips. From generating lifelike images in Midjourney to full scale articles in ChatGPT, the…
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What Is Visual Hierarchy and Why Does It Matter?
Visual hierarchy is the act of putting your most important information or content at the top of the page and the information that’s…
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Simple Navigation Is Important to Your Website’s Success
Cluttered websites look unprofessional and are hard to navigate. Users can easily get frustrated and click away, leaving you with a bad bounce…
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Make Your Site Easier to Read With 3 Simple Steps
At Central Florida Media Group, we understand you need your customers to stay on the page in order to learn more about your…
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A Mobile-Friendly Website Is Essential These Days
When designing a website for your business, it’s important to take the mobile version into consideration and spend quality time on the design…
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SEO Keywords: Why, How, and Best Practices
Keywords are vital for your website, but which ones do you use and what’s the best way to use them? Central Florida Media…
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Website Security in 5 Simple Steps
Security is a priority for us at Central Florida Media Group, and it should be for your business, too. Don’t worry, it’s easy…
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Blogs Offer Insight, Drive Traffic
You may be wondering if your website needs a blog. The short answer is almost always yes. Blogs are a great way to…
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Contact Forms Take Your Site to the Next Level
Contact forms might seem like unnecessary add-ons to your website. Why bother when you can just list your email and phone number? At…
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Have a Plan in Place for When Your Website Goes Down
Your website is down. Maybe the page won’t load, or you’re getting an error code when you try to access a page. Don’t…
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Image Format on Websites Matters More Than You Think
Whether your website has a lot of images, like in a product catalog, or only a few sprinkled into content, each image needs…
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Time Is Money, so How Fast Should a Website Load?
Just how fast does your webpage need to load? We answer those questions here. Maybe you’ve noticed your company’s webpage loading rather slowly,…
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What Is Your SEO Score, and How Can You Improve It?
Understanding what search engines are looking for is important for the success of your website. Your website may have great products or content,…
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Are You Posting Without a Plan?
If you’ve ever sat around painfully pondering what you’re going to post next on social media, a content calendar will be your next…
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New to the Digital Marketing Game?
Check out some tips to get you started. Congratulations on being here! By reading this blog or browsing our website, you’ve made the…
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Social Media Is the New Marketing Base
Don’t let this opportunity pass you by! Social media has changed significantly since the days of MySpace. While platforms used to be utilized…
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Why Use Content Marketing?
At Central Florida Media Group, we’re always looking for ways to stay ahead of the curve. It’s our goal to bring our clients…
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From the Editor: Google Has Crowned ‘Content’ the King
Find out why Google says ‘Content is King’ and What that Means for Your Website’s Search Engine Optimization In mid-March, Google released an…
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How We Use the Power of Content Marketing to Generate Business for Our Clients
Marketing in the traditional sense follows the old family saying, “the loudest voice is the voice that gets heard.” It means you are…
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From the Editor’s Desk: Is Advertising Dead?
Setting the Record Straight on What Effective Advertising is and Why You Should Rethink Your Advertising Plan In January of 2018, I went…
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Three M’s of Target Marketing: How to Become a Purple Rabbit
What’s a “purple rabbit”? It’s marketer’s slang — our slang, really — for the ideal mix of marketing, media, and messaging. In this…
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Attract New Prospects with Inbound Marketing
Does the term “inbound marketing” have any meaning or relevance to you? If you have a website for your business or organization, it…
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What makes a good advertorial?
Have you ever read a story in a magazine about a product or service, and afterward thought to yourself, “Wow, I could use…