About Us

A publishing, advertising, and marketing company with over 75 years of combined experience, we generate leads for companies small and large by connecting them with their interested audience through targeted media strategies.

OUR MISSION

AT CENTRAL FLORIDA MEDIA GROUP— a marketing, advertising, and publishing company— we help our clients become more successful by telling their unique story across a host of platforms using effective media strategies. The expertise we offer includes professional content marketing, native advertising, website redevelopment, search engine optimization, social media management, publicity, blogs, videography, and more, all combining to help our clients get noticed by their interested audience and thus generate quality leads for their business. We strategically connect our clients with the customers who have interest in their particular product or service. As part of an economy that we live, work, and play in, we delight and enjoy publishing compelling media that keeps our businesses growing and our key industries moving forward. Social responsibility is what we’re all about, and as such, we focus on niche publishing for key sectors in-demand, with specific expertise in agriculture, medical services, and business services. Our targeted strategies and inbound marketing management bring about relationships and results— that’s service that goes beyond the conventional sphere of media.

OUR HISTORY

Central Florida Media Group (CFMG) was founded in March 2010 by Nelson Kirkland, the former publisher of the Winter Haven News Chief and the former director of advertising for The Ledger (Lakeland, Florida). With extensive experience in media and marketing, Nelson saw the need for a firm of choice that would produce lead-generating results for businesses. Thus, Central Florida Media Group was created to fill that need. In its infancy, CFMG began with headquarters at the USF Small Business Incubator based in Winter Haven, Florida. With extensive expertise in the agriculture industry, the firm began a niche consumer publication, Central Florida Ag News, which won the endorsement of the area’s Farm Bureau and was launched in July 2010. Not long after, three more medical industry publications were launched in 2011: the Annual Central Florida Physicians Directory and Medical Professionals Guide (est., January 2011); the trade-technical publication Central Florida Doctor (est., February 2011); and the consumer magazine Central Florida Health News (est., April 2011). Since the establishment of CFMG’s flagship publications, the company has successfully added three more magazine titles: The Blueberry News (est., Fall 2011), Webber International University’s Alumni News (est., September 2011), and The Peach News (est., Spring 2015). These magazine titles are just one part of the CFMG lead-generating model for growing businesses through targeted media strategies. At its root, CFMG helps companies small and large generate leads through effective marketing. Some of these strategies include niche print advertising, native advertising, social media marketing, website redevelopment, branding or re-branding, blog or e-newsletter management, publicity or press releases, search engine optimization, and more. CFMG is now located in downtown Winter Haven, Florida, with a core staff of four, and a contributing staff of more than 40 professionals, which includes graphic artists, photographers, writers, copy editors, photo editors, web developers, videographers, and much more.  To learn more about our magazine titles, click here. To learn more about our marketing services, click here.

OUR PROMISE

WE PRODUCE ENGAGING MEDIA THAT GENERATES LEADS for businesses by connecting them with their interested audience. Central Florida Media Group is the publishing, advertising, and marketing company of choice that helps turn ideal customers into credible leads.