From targeted advertising and marketing to niche publishing services, we help companies from small to large grow their business with quality leads. At the core of everything we do is our team. And each of our team members– whether they are graphic artists, sales account executives, editors, or photographers– happen to possess one very important skill: creating content that helps generate leads.
Here are some of our targeted marketing services, and how we utilize them in the lead-generation process:
Website Development – We have years of experience building, managing, and marketing websites for large diversified companies. Let us help you transform your website into a lead-generating machine. We’ll help you manage or market your current website or develop a new one designed to support mobile and tablet devices.
Blogging – We have a very talented staff of professional writers and editors that develop content for our magazine division. Let us show you how blogging can not only improve your search engine rankings, but also help generate leads by attracting potential new customers.
E-newsletters – As one of our most efficient marketing tools, e-newsletters offer a highly effective and cost efficient way to stay in touch with your prospects and customers and nurture them through the sales pipeline from prospect to customer. In some cases, the results are astonishing and we have the reports to prove it.
Native Advertising – A new name for a traditional idea. We’ll help you develop paid editorial content designed to tell the story about your business, your customers, and your success stories for placement in both print publications and digital platforms.
Social Media Management – Let us help you build a following, maximize engagement, and drive prospects into your sales pipeline. Strong writing skills, creative ideas, and a customized approach are the keys to our success. We’ll help you develop a social media strategy and provide you with periodic updates so you can measure your results. According to the New York Times, a recent Syncapse study revealed the value of a single social media follower at $174. Let us help you build thousands of followers or fans.
Press Releases – We understand the news business and know what it takes to get your message in front of media professionals. Many or our staff members began their careers working for some of America’s largest and well known media companies. Press releases offer a powerful way to reach both B-to-B and consumer audiences. The return on investment can pay very large dividends in an instant.
e-Books – Our talented staff of writers have developed e-books, use cases, case studies, white papers, website content, and other forms of business communication for our clients. Search engine companies reward organizations that produce original and authoritative content with high search engine placement.
Video – Have a complex or emotional story to tell? Leverage the power of video to tell your story. Our award-winning production team can produce your short video for distribution to multiple channels.
Brochures – We design and produce a wide range of brochures and direct mail pieces, ranging from tri-fold brochures to multi-page fliers. We’ll work with your business to produce content and coordinate the printing and/or distribution.
Editorial Content – Let us help you develop the R.I.T.E. (Relevant, Interesting, Timely, and Entertaining) content for your business. Our skilled staff of writers will work with you to produce original and authoritative editorial content on a wide variety of topics for publication to internal and external audiences.
Onsite SEO – Can’t find your website on the search engines? Onsite SEO (Search Engine Optimization) involves describing your business and website content in terms the search engines can understand. The goal is to help you “get found.”
Offsite SEO – The Internet is like a popularity contest. Each link to your website counts as a vote. The more links (votes) that point to your website translate into higher search engine rankings. We’ll help you build valuable backlinks known as offsite SEO (Search Engine Optimization).
To schedule an appointment with one of our team members, contact us today.