When it comes to climbing the search engine rankings, businesses often hear a lot about how SEO (Search Engine Optimization) is a great tool to help you climb the ladder. But not all SEO is created equally. If you’re trying to learn more about SEO for your business, you’ll see two terms come up a […]
On-Page vs. Off-Page SEO: What’s the Difference, and Do You Need Both? Read More »
Creating an online marketing strategy can feel like driving with no GPS. At Central Florida Media Group, we’re here to provide a map to help you build a winning strategy. Like most maps these days, there are multiple ways to get to the same destination. SEO is great for a durable online presence, yet it’s
Navigating the Long Road of SEO vs. the Green Lights of Google Ads Read More »
When writing SEO-friendly content for your website or blog, you must remember it is more than just cramming in as many keywords as possible. These days, search engines and their algorithms are more refined – and readers have higher expectations, too. To make sure your content is both visible and engaging, you need to strike
Writing for People and Search Engines: The Art of Balanced Content Read More »
In the world of email marketing, timing is everything. Send too few emails, and your audience might forget you. Send too many, and you risk becoming a nuisance and worse — unsubscribed. Finding the right balance in email frequency can make or break your marketing success. Today, we’ll explore the impact of email frequency on
All in the Timing: How Often Should You Really Be Sending Marketing Email? Read More »
If you’re working to build a strong digital footprint, you know that SEO is a crucial part of the equation. But here is something you may not realize: Social media can help your SEO efforts. At Central Florida Media Group, we believe that when you bring social media and SEO together, you create a digital
From Likes to Links: Use Social Media to Boost Your SEO Read More »
Search Engine Optimization (SEO) can have a huge impact on your online visibility. And in the world of SEO, small tweaks can have a big impact. One overlooked strategy that can make a difference is internal linking. When you add thoughtful, strategic internal links to your own blogs and articles, you not only help your
The Missing Link: How Internal Connections Elevate Your SEO Game Read More »
Social media is constantly changing, but staying up to date with current trends without losing sight of your core business goals can be a daily balancing act. At Central Florida Media Group, we help businesses find that balance. Today, we’re covering tips on how to stay current while maintaining your social media strategy. Have a
Trend Lightly: Keeping Focus in the Fast-Paced Social World Read More »
Social media can be a powerful tool for driving traffic to your site. However, it takes way more than just posting photos and links. At Central Florida Media Group, we understand the nuances of using social media effectively to boost your online presence. Here are a few key points to help you make the most
5 Ways to Maximize Your Website Traffic With Social Media Read More »
If there is a golden rule in digital marketing – it is that “consistency is key.” Consistency helps build trust, brand recognition, and engagement. Without it, a viral moment will just be that – a moment. At Central Florida Media Group, we understand how vital consistency is for digital marketing success. Today, we’re explaining exactly
Consistency Is Key in Digital Marketing Read More »
Google Ads (formerly Google AdWords) are a fantastic way to highlight your business and drive traffic to your website. But how do you pick the right key words to use when creating your GoogleAd? At Central Florida Media Group, we understand the power of words and how the right keywords can impact your advertising success.
Don’t Get Stymied by Ineffective Google Ads Keywords Read More »