Generative AI is the hot new topic on everybody’s lips. From generating lifelike images in Midjourney to full scale articles in ChatGPT, the promises of this new technology are hard to deny.
We’ve previously talked about the importance of having a blog on your site. If you do have one, you may have considered taking advantage of AI to create your blogs. But in fact, that may not be the smartest idea. In this blog, we’ll take a look at some of the main reasons why. For more tips for creating quality content, visit our blog or reach out to us here at Central Florida Media Group.
Why You Should Avoid Creating Blogs With AI
Tempting as it may be, we highly advise against using AI to create your blog content. Here’s just a few of the reasons why:
- AI Writing Lacks Creativity: while AI is impressive, it doesn’t actually have the capacity to think or reason. In essence, text generative AIs like ChatGPT are simply a much, much more advanced version of your cell phone’s autocomplete. They’re trained on existing content and create content based on what it considers the most likely next words to be. Due to this, AI content is frequently dull, unengaging, and repetitive.
- AI Writing Lacks Empathy: A good human writer can use empathy and emotional intelligence to connect with a reader and nudge them toward a purchase or click. AI simply lacks this capacity, for the same reasons for item number one: it can’t actually think or reason. Learn more about quality content marketing in this blog.
- AI Writing is Often Inaccurate: Perhaps the most glaring issue in AI is that it frequently presents false information as true. Most AI is limited to information from around 2021 or earlier, and has no way to fact check itself. This can lead to it (very confidently) presenting false info, the publishing of which could easily cause problems for your blog and its readers
Resist the Temptation of AI Content Creation
While AI may someday overcome the issues, right now, the technology simply isn’t there yet. If you want original content that’s accurate and converts, real human writers like Central Florida Media Group’s writers simply can’t be beat.
Quality blog content is an essential tool for your business to increase search engine ranking and build your customer base. Contact Central Florida Media Group to learn more about how we can help you create quality content and more for your website.